Antoinette Benoit joined McDonald’s Restaurants of Canada Limited as Senior Vice President of Marketing in March 2014. Prior to joining McDonald’s Canada, Antoinette held the position of Vice President, Strategy & Insights at McDonald’s Europe. In this role, Antoinette was a member of McDonald’s European Management Team and Chair of the European Strategy & Insights Leadership Team.
A native of Paris, France, Antoinette joined McDonald’s France in 1997 as Product Manager, Local Store Marketing. Over her 17 year career at McDonald’s Antoinette has held numerous progressive positions including: Marketing Manager – Kids & Family, Senior Marketing Manager – Brand, Food & Value, and Director – Menu Innovation. In 2007, Antoinette moved to the European Centre and took on the role of Senior Director – Marketing (Europe).
Prior to joining McDonald’s Antoinette held product management roles at both Unilever and Colgate Palmolive in France. In 1990, she graduated from Sciences-Po in Paris and then went on to obtain her Master’s Degree in Political Science and Marketing in 1993.
In addition to her professional leadership, Antoinette is a passionate advocate of diversity and inclusion initiatives across McDonald’s and served as Committee Chair of the European Women’s Leadership Network (EWLN) from 2009 to 2012. Antoinette and her partner Géry have two children, Clémentine, 16, and Augustin, 13.